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* Free cash flow = OCF − net investing outflow (the filings carry no standalone capex line).
Operates in Marketing & Creative Agencies — Agency Services. Per the activity note to the FY2024 annual report, the company trades advertising materials; manufactures and sells advertising banners and signs. Sources materials from China, Thailand, Germany and Italy; leases office and warehouse space.
| Ratio | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|---|---|
| Margins | ||||||||
| Gross Margin | 81.3% | 49.6% | 51.8% | 54.1% | 53.1% | 51.0% | 51.6% | 52.5% |
| EBITDA Margin | 101.1% | 27.0% | 31.8% | 27.2% | 27.9% | 24.6% | 23.3% | 20.8% |
| EBITDAR | 1,698 | 489 | 550 | 351 | 381 | 385 | 391 | 339 |
| EBITDAR Margin | 107.2% | 34.5% | 37.5% | 34.3% | 35.5% | 31.6% | 31.7% | 30.0% |
| EBIT Margin | 101.9% | 26.2% | 30.8% | 25.9% | 26.7% | 24.4% | 22.8% | 20.1% |
| Net Profit Margin | 138.6% | 27.6% | 32.0% | 28.4% | 20.6% | 21.6% | 21.5% | 18.6% |
| Operating Expense % of Sales | 19.9% | 22.5% | 20.0% | 26.9% | 25.2% | 26.4% | 28.2% | 31.6% |
| Returns | ||||||||
| Return on Assets (ROA) | 131.5% | 21.0% | 22.0% | 13.1% | 9.7% | 11.4% | 11.1% | 9.1% |
| Return on Equity (ROE) | 135.0% | 21.7% | 22.6% | 13.3% | 10.0% | 11.6% | 11.4% | 9.3% |
| ROIC [EBIT / Invested Capital] | 129.8% | 32.9% | 32.6% | 19.2% | 19.5% | 18.2% | 18.9% | 13.5% |
| Leverage & debt balances | ||||||||
| Debt-to-Assets | 0.0% | 0.0% | 0.0% | 0.0% | 0.2% | 0.0% | 0.0% | 0.0% |
| Debt-to-Equity | 0.00x | 0.00x | 0.00x | 0.00x | 0.00x | 0.00x | 0.00x | 0.00x |
| Debt-to-EBITDA | 0.00x | 0.00x | 0.00x | 0.00x | 0.01x | 0.00x | 0.00x | 0.00x |
| Equity-to-Assets | 97.4% | 97.1% | 97.4% | 98.2% | 96.7% | 98.6% | 97.7% | 98.4% |
| Net Debt | -383 | -679 | -689 | -802 | -741 | -646 | -841 | -582 |
| Cash & Equivalents | 383 | 679 | 689 | 802 | 744 | 646 | 841 | 582 |
| Total Debt | N/A | N/A | N/A | N/A | 4 | N/A | N/A | N/A |
| Liquidity & working capital | ||||||||
| Current Ratio | 10.21x | 33.73x | 38.20x | 53.62x | 60.27x | 76.93x | 77.97x | 73.49x |
| Quick Ratio | 10.21x | 33.73x | 17.62x | 22.15x | 60.27x | 76.93x | 77.97x | 73.49x |
| Cash Ratio | 8.98x | 12.72x | 12.65x | 19.62x | 19.60x | 21.82x | 28.38x | 19.10x |
| Total Current Assets | 435 | 1,799 | 2,080 | 2,191 | 2,288 | 2,277 | 2,311 | 2,239 |
| Total Current Liabilities | 43 | 53 | 54 | 41 | 38 | 30 | 30 | 30 |
| Inventory | N/A | N/A | 1,121 | 1,286 | N/A | N/A | N/A | N/A |
| Trade Receivables | 52 | 48 | 63 | 62 | 56 | 58 | 56 | 58 |
| Trade Payables | 43 | 25 | 27 | 41 | 34 | 30 | 30 | 30 |
| Net Working Capital | 392 | 1,746 | 2,025 | 2,151 | 2,250 | 2,247 | 2,281 | 2,209 |
| Net Working Capital % of Revenue | 24.8% | 123.0% | 138.1% | 209.9% | 209.2% | 184.8% | 185.0% | 195.5% |
| Trade Working Capital | 10 | 22 | 1,156 | 1,307 | 22 | 28 | 27 | 28 |
| Trade Working Capital % of Revenue | 0.6% | 1.6% | 78.8% | 127.6% | 2.0% | 2.3% | 2.2% | 2.5% |
| Change in Trade Working Capital | N/A | 13 | 1,134 | 151 | -1,285 | 6 | -2 | 1 |
| Turnover & efficiency | ||||||||
| Inventory Turnover | N/A | N/A | 0.63x | 0.37x | N/A | N/A | N/A | N/A |
| Days Inventory Outstanding (DIO) | N/A | N/A | 578.6 | 997.7 | N/A | N/A | N/A | N/A |
| Receivables Turnover | 30.34x | 29.63x | 23.34x | 16.56x | 19.08x | 20.96x | 21.93x | 19.42x |
| Days Sales Outstanding (DSO) | 12.0 | 12.3 | 15.6 | 22.0 | 19.1 | 17.4 | 16.6 | 18.8 |
| Payables Turnover | 6.97x | 28.15x | 26.08x | 11.57x | 14.66x | 20.12x | 20.14x | 17.62x |
| Days Payable Outstanding (DPO) | 52.4 | 13.0 | 14.0 | 31.6 | 24.9 | 18.1 | 18.1 | 20.7 |
| Cash Conversion Cycle | -40.3 days | -0.6 days | 580.2 days | 988.2 days | -5.8 days | -0.7 days | -1.5 days | -1.9 days |
| Asset Turnover | 0.95x | 0.76x | 0.69x | 0.46x | 0.47x | 0.53x | 0.52x | 0.49x |
| Cash flow & dividends | ||||||||
| Operating Cash Flow | N/A | 296 | 10 | 113 | -58 | 144 | 468 | -10 |
| Free Cash Flow (OCF − Capex proxy) | N/A | 296 | 10 | 113 | -58 | 139 | 420 | -13 |
| Cash Conversion (OCF / EBITDA) | N/A | 77.2% | 2.1% | 40.6% | -19.2% | 48.0% | 162.8% | -4.2% |
| Dividends Declared | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Dividend Payout Ratio | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
Money rows — EBITDAR, net debt, cash, total debt, operating and free cash flow, dividends declared — are in GEL, thousands. Margins, returns and payout are percentages; turnover and leverage are multiples; DIO/DSO/DPO are days. Hover a metric name for its definition.
Shareholders, directors and group links from the companyinfo.ge public register — as filed, so stakes need not sum to 100% where a holding is undisclosed.
Ownership & directors from companyinfo.ge (public corporate registry).
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