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* Free cash flow = OCF − net investing outflow (the filings carry no standalone capex line).
Operates in Marketing & Creative Agencies — Agency Services. Per the activity note to the FY2020 annual report, the company provides advertising agency services; supplies advertising services to individuals and corporate clients. Holds advertising license issued by Batumi city; license terms expired in 2021.
| Ratio | 2017 | 2018 | 2019 | 2020 |
|---|---|---|---|---|
| Margins | ||||
| Gross Margin | 77.5% | 81.2% | 89.3% | 88.5% |
| EBITDA Margin | 3.7% | -0.1% | -1.7% | 10.6% |
| EBITDAR | 456 | 23 | -6 | 136 |
| EBITDAR Margin | 19.4% | 1.0% | -0.3% | 13.1% |
| EBIT Margin | 2.5% | -1.4% | -3.0% | 8.2% |
| Net Profit Margin | 3.6% | -0.4% | -0.2% | 8.0% |
| Operating Expense % of Sales | 73.8% | 81.4% | 90.9% | 77.9% |
| Returns | ||||
| Return on Assets (ROA) | 13.0% | -1.7% | -0.8% | 27.5% |
| Return on Equity (ROE) | 19.9% | -2.5% | -1.2% | 32.8% |
| ROIC [EBIT / Invested Capital] | 16.8% | -8.9% | -17.5% | 39.2% |
| Leverage & debt balances | ||||
| Debt-to-Assets | 0.0% | 0.0% | 0.0% | 0.0% |
| Debt-to-Equity | 0.00x | 0.00x | 0.00x | 0.00x |
| Debt-to-EBITDA | 0.00x | N/A | N/A | 0.00x |
| Equity-to-Assets | 65.6% | 65.4% | 63.8% | 83.7% |
| Net Debt | -70 | -18 | -15 | -34 |
| Cash & Equivalents | 70 | 18 | 15 | 34 |
| Total Debt | N/A | N/A | N/A | N/A |
| Liquidity & working capital | ||||
| Current Ratio | 1.95x | 1.80x | 1.74x | 3.09x |
| Quick Ratio | 1.95x | 1.80x | 1.74x | 3.09x |
| Cash Ratio | 0.39x | 0.09x | 0.07x | 0.70x |
| Total Current Assets | 351 | 370 | 359 | 151 |
| Total Current Liabilities | 180 | 205 | 207 | 49 |
| Inventory | N/A | N/A | N/A | N/A |
| Trade Receivables | 272 | 339 | 332 | 104 |
| Trade Payables | 175 | 154 | 162 | 32 |
| Net Working Capital | 171 | 165 | 152 | 102 |
| Net Working Capital % of Revenue | 7.3% | 6.9% | 7.0% | 9.8% |
| Trade Working Capital | 97 | 186 | 171 | 72 |
| Trade Working Capital % of Revenue | 4.1% | 7.8% | 7.9% | 6.9% |
| Change in Trade Working Capital | N/A | 88 | -15 | -99 |
| Turnover & efficiency | ||||
| Inventory Turnover | N/A | N/A | N/A | N/A |
| Days Inventory Outstanding (DIO) | N/A | N/A | N/A | N/A |
| Receivables Turnover | 8.62x | 7.04x | 6.53x | 9.97x |
| Days Sales Outstanding (DSO) | 42.3 | 51.9 | 55.9 | 36.6 |
| Payables Turnover | 3.02x | 2.91x | 1.44x | 3.74x |
| Days Payable Outstanding (DPO) | 120.9 | 125.3 | 253.6 | 97.7 |
| Cash Conversion Cycle | -78.6 days | -73.4 days | -197.7 days | -61.0 days |
| Asset Turnover | 3.64x | 3.86x | 3.59x | 3.46x |
| Cash flow & dividends | ||||
| Operating Cash Flow | 85 | -46 | 33 | 159 |
| Free Cash Flow (OCF − Capex proxy) | 85 | -50 | 10 | 155 |
| Cash Conversion (OCF / EBITDA) | 97.5% | N/A | N/A | 143.8% |
| Dividends Declared | N/A | N/A | N/A | N/A |
| Dividend Payout Ratio | N/A | N/A | N/A | N/A |
Money rows — EBITDAR, net debt, cash, total debt, operating and free cash flow, dividends declared — are in GEL, thousands. Margins, returns and payout are percentages; turnover and leverage are multiples; DIO/DSO/DPO are days. Hover a metric name for its definition.
Shareholders, directors and group links from the companyinfo.ge public register — as filed, so stakes need not sum to 100% where a holding is undisclosed.
Ownership & directors from companyinfo.ge (public corporate registry).
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