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* Free cash flow = OCF − net investing outflow (the filings carry no standalone capex line).
Dividends declared (per SOCE filings): FY2022 1,368 · FY2023 1,368 · FY2024 2,651 — 3-yr total 5,388
Operates in Beauty & Personal Care — Perfume & Cosmetics. Per the activity note to the FY2024 annual report, the company retails skincare products, cosmetics and perfumery.
Group parent — controls 1 company · ownership
| Ratio | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|---|
| Margins | |||||||
| Gross Margin | 33.2% | 36.1% | 38.6% | 38.6% | 45.1% | 45.1% | 46.0% |
| EBITDA Margin | -1.5% | 17.2% | 18.7% | 18.0% | 21.4% | 18.3% | 18.7% |
| EBITDAR | 1,882 | 4,864 | 4,361 | 6,279 | 9,793 | 10,691 | 14,545 |
| EBITDAR Margin | 9.5% | 17.7% | 19.0% | 18.6% | 23.8% | 21.8% | 21.3% |
| EBIT Margin | -2.4% | 9.8% | 10.0% | 11.1% | 15.2% | 11.8% | 12.6% |
| Net Profit Margin | 0.1% | -0.4% | 2.7% | 11.2% | 13.8% | 10.7% | 13.6% |
| Operating Expense % of Sales | 34.8% | 18.8% | 19.9% | 20.6% | 23.7% | 26.8% | 27.3% |
| Returns | |||||||
| Return on Assets (ROA) | 0.1% | -0.4% | 2.9% | 17.1% | 20.5% | 14.4% | 24.9% |
| Return on Equity (ROE) | 2.3% | -13.8% | 47.3% | 101.0% | 70.6% | 44.1% | 50.0% |
| ROIC [EBIT / Invested Capital] | N/A | N/A | N/A | 120.0% | 69.0% | 33.1% | 31.4% |
| Leverage & debt balances | |||||||
| Debt-to-Assets | 7.6% | 4.9% | 0.0% | 23.0% | 23.1% | 25.1% | 29.2% |
| Debt-to-Equity | 1.37x | 1.69x | 0.00x | 1.35x | 0.79x | 0.77x | 0.58x |
| Debt-to-EBITDA | N/A | 0.25x | 0.00x | 0.83x | 0.72x | 1.02x | 0.85x |
| Equity-to-Assets | 5.5% | 2.9% | 6.2% | 17.0% | 29.1% | 32.6% | 49.9% |
| Net Debt | -2,414 | -1,578 | -3,624 | -610 | 995 | 5,536 | 8,661 |
| Cash & Equivalents | 3,509 | 2,763 | 3,624 | 5,661 | 5,392 | 3,627 | 2,184 |
| Total Debt | 1,095 | 1,185 | N/A | 5,051 | 6,386 | 9,163 | 10,845 |
| Liquidity & working capital | |||||||
| Current Ratio | 1.60x | 0.14x | 0.93x | 1.43x | 1.95x | 1.81x | 2.57x |
| Quick Ratio | 0.46x | -0.87x | 0.27x | 0.55x | 0.65x | 0.45x | 0.44x |
| Cash Ratio | 0.43x | 0.26x | 0.24x | 0.49x | 0.55x | 0.26x | 0.24x |
| Total Current Assets | 13,007 | 1,472 | 14,073 | 16,428 | 19,139 | 24,894 | 23,802 |
| Total Current Liabilities | 8,133 | 10,766 | 15,075 | 11,454 | 9,807 | 13,720 | 9,274 |
| Inventory | 9,237 | 10,794 | 9,983 | 10,083 | 12,730 | 18,745 | 19,718 |
| Trade Receivables | 190 | 13 | 163 | 65 | 479 | 678 | 836 |
| Trade Payables | 10,892 | 11,539 | 11,099 | 4,243 | 4,335 | 6,001 | 5,089 |
| Net Working Capital | 4,874 | -9,294 | -1,002 | 4,975 | 9,333 | 11,175 | 14,528 |
| Net Working Capital % of Revenue | 24.5% | -33.8% | -4.4% | 14.8% | 22.7% | 22.8% | 21.3% |
| Trade Working Capital | -1,465 | -732 | -952 | 5,905 | 8,874 | 13,422 | 15,465 |
| Trade Working Capital % of Revenue | -7.4% | -2.7% | -4.1% | 17.5% | 21.6% | 27.3% | 22.7% |
| Change in Trade Working Capital | N/A | 733 | -220 | 6,857 | 2,970 | 4,548 | 2,043 |
| Turnover & efficiency | |||||||
| Inventory Turnover | 1.44x | 1.63x | 1.41x | 2.05x | 1.77x | 1.44x | 1.86x |
| Days Inventory Outstanding (DIO) | 254.3 | 223.8 | 258.3 | 177.7 | 205.7 | 254.1 | 195.7 |
| Receivables Turnover | 104.35x | 2136.82x | 140.67x | 518.81x | 85.93x | 72.44x | 81.50x |
| Days Sales Outstanding (DSO) | 3.5 | 0.2 | 2.6 | 0.7 | 4.2 | 5.0 | 4.5 |
| Payables Turnover | 1.22x | 1.53x | 1.27x | 4.88x | 5.21x | 4.49x | 7.23x |
| Days Payable Outstanding (DPO) | 299.9 | 239.3 | 287.2 | 74.8 | 70.0 | 81.3 | 50.5 |
| Cash Conversion Cycle | -42.1 days | -15.3 days | -26.3 days | 103.6 days | 139.9 days | 177.8 days | 149.7 days |
| Asset Turnover | 1.37x | 1.14x | 1.06x | 1.53x | 1.49x | 1.34x | 1.83x |
| Cash flow & dividends | |||||||
| Operating Cash Flow | 571 | -732 | 2,459 | 3,778 | 2,146 | 1,110 | 2,790 |
| Free Cash Flow (OCF − Capex proxy) | 488 | -755 | 2,149 | 3,653 | 1,211 | -890 | 2,031 |
| Cash Conversion (OCF / EBITDA) | N/A | -15.4% | 57.2% | 62.4% | 24.3% | 12.3% | 21.9% |
| Dividends Declared | 0 | 0 | 0 | 1,368 | 1,368 | 1,368 | 2,651 |
| Dividend Payout Ratio | 0.0% | N/A | 0.0% | 36.3% | 24.1% | 26.0% | 28.6% |
Money rows — EBITDAR, net debt, cash, total debt, operating and free cash flow, dividends declared — are in GEL, thousands. Margins, returns and payout are percentages; turnover and leverage are multiples; DIO/DSO/DPO are days. Hover a metric name for its definition.
Shareholders, directors and group links from the companyinfo.ge public register — as filed, so stakes need not sum to 100% where a holding is undisclosed.
Ownership & directors from companyinfo.ge (public corporate registry).
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