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* Free cash flow = OCF − net investing outflow (the filings carry no standalone capex line).
Operates in Beauty & Personal Care — Distribution - Perfume & Cosmetics. Per the activity note to the FY2024 annual report, the company retails beauty and salon goods and household items.
| Ratio | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|
| Margins | ||||||
| Gross Margin | 51.4% | 54.4% | 52.0% | 55.4% | 59.6% | 57.9% |
| EBITDA Margin | 31.8% | 31.2% | 28.3% | 35.2% | 39.0% | 34.1% |
| EBITDAR | 850 | 697 | 824 | 1,105 | 1,316 | 1,050 |
| EBITDAR Margin | 32.6% | 32.2% | 29.1% | 35.9% | 39.0% | 34.1% |
| EBIT Margin | 30.9% | 30.2% | 27.6% | 34.5% | 38.5% | 33.5% |
| Net Profit Margin | 30.9% | 30.2% | 28.3% | 34.5% | 33.9% | 46.8% |
| Operating Expense % of Sales | 19.6% | 23.2% | 23.7% | 20.2% | 20.6% | 23.8% |
| Returns | ||||||
| Return on Assets (ROA) | 50.4% | 36.1% | 38.0% | 48.7% | 52.7% | 47.9% |
| Return on Equity (ROE) | 70.1% | 60.5% | 62.1% | 65.0% | 55.0% | 61.3% |
| ROIC [EBIT / Invested Capital] | 83.0% | 66.8% | 74.0% | 72.0% | 66.7% | 47.0% |
| Leverage & debt balances | ||||||
| Debt-to-Assets | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% |
| Debt-to-Equity | 0.00x | 0.00x | 0.00x | 0.00x | 0.00x | 0.00x |
| Debt-to-EBITDA | 0.00x | 0.00x | 0.00x | 0.00x | 0.00x | 0.00x |
| Equity-to-Assets | 71.9% | 59.7% | 61.2% | 74.9% | 95.8% | 78.2% |
| Net Debt | -179 | -103 | -238 | -159 | -135 | -160 |
| Cash & Equivalents | 179 | 103 | 238 | 159 | 135 | 160 |
| Total Debt | N/A | N/A | N/A | N/A | N/A | N/A |
| Liquidity & working capital | ||||||
| Current Ratio | 4.11x | 3.89x | 2.97x | 4.19x | 29.30x | 4.31x |
| Quick Ratio | 0.00x | 0.00x | 2.97x | 4.19x | 29.30x | 4.31x |
| Cash Ratio | 0.96x | 0.36x | 0.58x | 0.58x | 2.00x | 0.24x |
| Total Current Assets | 770 | 1,096 | 1,216 | 1,149 | 1,986 | 2,817 |
| Total Current Liabilities | 187 | 282 | 409 | 274 | 68 | 654 |
| Inventory | 770 | 1,096 | N/A | N/A | N/A | N/A |
| Trade Receivables | 459 | 461 | 553 | 733 | 843 | 1,381 |
| Trade Payables | 187 | 282 | 409 | 274 | 2 | 486 |
| Net Working Capital | 583 | 815 | 806 | 875 | 1,918 | 2,163 |
| Net Working Capital % of Revenue | 22.4% | 37.7% | 28.5% | 28.5% | 56.9% | 70.2% |
| Trade Working Capital | 1,043 | 1,276 | 143 | 459 | 841 | 895 |
| Trade Working Capital % of Revenue | 40.1% | 59.0% | 5.1% | 14.9% | 24.9% | 29.1% |
| Change in Trade Working Capital | N/A | 234 | -1,133 | 316 | 381 | 55 |
| Turnover & efficiency | ||||||
| Inventory Turnover | 1.64x | 0.90x | N/A | N/A | N/A | N/A |
| Days Inventory Outstanding (DIO) | 222.1 | 405.7 | N/A | N/A | N/A | N/A |
| Receivables Turnover | 5.66x | 4.69x | 5.13x | 4.19x | 4.00x | 2.23x |
| Days Sales Outstanding (DSO) | 64.4 | 77.9 | 71.2 | 87.1 | 91.3 | 163.8 |
| Payables Turnover | 6.76x | 3.50x | 3.32x | 5.00x | 590.82x | 2.67x |
| Days Payable Outstanding (DPO) | 54.0 | 104.2 | 110.0 | 73.0 | 0.6 | 136.8 |
| Cash Conversion Cycle | 232.6 days | 379.4 days | -38.8 days | 14.1 days | 90.6 days | 27.0 days |
| Asset Turnover | 1.63x | 1.19x | 1.34x | 1.41x | 1.55x | 1.02x |
| Cash flow & dividends | ||||||
| Operating Cash Flow | 3,122 | 2,549 | 3,269 | 3,425 | -24 | 25 |
| Free Cash Flow (OCF − Capex proxy) | 1,878 | 1,272 | 658 | 612 | -24 | 25 |
| Cash Conversion (OCF / EBITDA) | 377.3% | 377.6% | 407.5% | 316.4% | -1.8% | 2.4% |
| Dividends Declared | N/A | N/A | N/A | N/A | N/A | N/A |
| Dividend Payout Ratio | N/A | N/A | N/A | N/A | N/A | N/A |
Money rows — EBITDAR, net debt, cash, total debt, operating and free cash flow, dividends declared — are in GEL, thousands. Margins, returns and payout are percentages; turnover and leverage are multiples; DIO/DSO/DPO are days. Hover a metric name for its definition.
Shareholders, directors and group links from the companyinfo.ge public register — as filed, so stakes need not sum to 100% where a holding is undisclosed.
Ownership & directors from companyinfo.ge (public corporate registry).
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