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* Free cash flow = OCF − net investing outflow (the filings carry no standalone capex line).
Operates in Beauty & Personal Care — Perfume & Cosmetics. Per the activity note to the FY2024 annual report, the company retails cosmetics and toiletries, and operates beauty salons.
| Ratio | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|---|---|
| Margins | |||||||
| Gross Margin | 35.5% | 36.0% | 39.7% | 39.6% | 40.7% | 42.2% | 42.9% |
| EBITDA Margin | -4.2% | -1.9% | -3.5% | 2.6% | 5.6% | 5.3% | 0.4% |
| EBITDAR | 254 | 346 | 220 | 624 | 1,054 | 1,193 | 898 |
| EBITDAR Margin | 9.3% | 10.8% | 9.5% | 15.0% | 17.6% | 17.0% | 12.5% |
| EBIT Margin | -5.0% | -2.8% | -4.6% | 2.1% | 5.2% | 5.0% | -0.1% |
| Net Profit Margin | -5.0% | -2.5% | -4.4% | 2.4% | 5.4% | 4.5% | 0.5% |
| Operating Expense % of Sales | 39.7% | 37.9% | 43.1% | 37.0% | 35.1% | 36.9% | 42.5% |
| Returns | |||||||
| Return on Assets (ROA) | -12.3% | -6.7% | -10.8% | 7.0% | 18.6% | 11.8% | 1.3% |
| Return on Equity (ROE) | N/A | N/A | N/A | N/A | N/A | 142.7% | 14.6% |
| ROIC [EBIT / Invested Capital] | N/A | N/A | N/A | N/A | N/A | 49.9% | -0.9% |
| Leverage & debt balances | |||||||
| Debt-to-Assets | 22.0% | 28.5% | 32.1% | 15.0% | 7.3% | 27.4% | 24.0% |
| Debt-to-Equity | -0.85x | -0.91x | -0.65x | -0.57x | -2.81x | 3.32x | 2.78x |
| Debt-to-EBITDA | N/A | N/A | N/A | 1.92x | 0.38x | 1.98x | 23.40x |
| Equity-to-Assets | -26.0% | -31.2% | -49.3% | -26.3% | -2.6% | 8.3% | 8.6% |
| Net Debt | 207 | 308 | 282 | 125 | -144 | 476 | 478 |
| Cash & Equivalents | 35 | 25 | 22 | 86 | 271 | 264 | 232 |
| Total Debt | 242 | 333 | 304 | 210 | 128 | 740 | 710 |
| Liquidity & working capital | |||||||
| Current Ratio | 0.77x | 0.78x | 0.66x | 0.74x | 0.90x | 1.01x | 0.95x |
| Quick Ratio | 0.77x | 0.14x | 0.10x | 0.75x | 0.91x | 1.02x | 0.95x |
| Cash Ratio | 0.03x | 0.02x | 0.02x | 0.05x | 0.15x | 0.14x | 0.11x |
| Total Current Assets | 948 | 1,028 | 824 | 1,256 | 1,611 | 1,905 | 2,085 |
| Total Current Liabilities | 1,230 | 1,323 | 1,257 | 1,692 | 1,782 | 1,878 | 2,200 |
| Inventory | N/A | 848 | 693 | -7 | -4 | -3 | -1 |
| Trade Receivables | 45 | 85 | 35 | 32 | 34 | 23 | 13 |
| Trade Payables | 1,116 | 1,172 | 1,066 | 1,486 | 1,553 | 1,605 | 1,850 |
| Net Working Capital | -282 | -295 | -433 | -436 | -171 | 27 | -115 |
| Net Working Capital % of Revenue | -10.3% | -9.2% | -18.7% | -10.5% | -2.8% | 0.4% | -1.6% |
| Trade Working Capital | -1,071 | -239 | -338 | -1,461 | -1,522 | -1,585 | -1,839 |
| Trade Working Capital % of Revenue | -39.1% | -7.4% | -14.6% | -35.2% | -25.4% | -22.6% | -25.6% |
| Change in Trade Working Capital | N/A | 832 | -98 | -1,123 | -62 | -63 | -254 |
| Turnover & efficiency | |||||||
| Inventory Turnover | N/A | 2.43x | 2.02x | -347.04x | -969.21x | -1290.02x | -2902.38x |
| Days Inventory Outstanding (DIO) | N/A | 150.3 | 180.9 | -1.1 | -0.4 | -0.3 | -0.1 |
| Receivables Turnover | 61.43x | 37.98x | 66.45x | 129.57x | 176.15x | 304.40x | 551.99x |
| Days Sales Outstanding (DSO) | 5.9 | 9.6 | 5.5 | 2.8 | 2.1 | 1.2 | 0.7 |
| Payables Turnover | 1.58x | 1.76x | 1.31x | 1.69x | 2.29x | 2.52x | 2.22x |
| Days Payable Outstanding (DPO) | 230.6 | 207.7 | 278.0 | 216.4 | 159.1 | 144.7 | 164.6 |
| Cash Conversion Cycle | -224.6 days | -47.8 days | -91.7 days | -214.7 days | -157.4 days | -143.8 days | -164.0 days |
| Asset Turnover | 2.48x | 2.75x | 2.45x | 2.96x | 3.45x | 2.60x | 2.43x |
| Cash flow & dividends | |||||||
| Operating Cash Flow | 93 | -59 | 90 | 187 | 289 | 192 | 125 |
| Free Cash Flow (OCF − Capex proxy) | -26 | -87 | 66 | 134 | 270 | -512 | -9 |
| Cash Conversion (OCF / EBITDA) | N/A | N/A | N/A | 169.9% | 86.2% | 51.4% | 411.7% |
| Dividends Declared | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Dividend Payout Ratio | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
Money rows — EBITDAR, net debt, cash, total debt, operating and free cash flow, dividends declared — are in GEL, thousands. Margins, returns and payout are percentages; turnover and leverage are multiples; DIO/DSO/DPO are days. Hover a metric name for its definition.
Shareholders, directors and group links from the companyinfo.ge public register — as filed, so stakes need not sum to 100% where a holding is undisclosed.
Ownership & directors from companyinfo.ge (public corporate registry).
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